Mission, Vision, & Values

Brand Book

Logo

Full Color Logo.png

<aside> ๐Ÿค” When do I use the logo? The logo is our default so use this one when unsure.

</aside>

https://1drv.ms/f/s!AuJf6c-RuSahgp44rHLILZLc8h6AvQ?e=Tj3kvB

Icon

Full Color Icon Large.png

<aside> ๐Ÿค” When do I use the Icon? When there is little space allotted and it would be too difficult to read the logo text, switch to the icon.

</aside>

https://1drv.ms/f/s!AuJf6c-RuSahgp45cpkx96OqnBf0gw?e=1aXqem


Colors

palette.png

<aside> ๐Ÿ“ƒ Whatโ€™s the different between coated and uncoated? Coated paper has a layer on top that gives it a smooth, glossy finish. Think magazine pages, tape, or tray liners. Uncoated paper, on the other hand, is raw and doesn't have that finish. It's like regular printer paper.

</aside>

Digital & Coated Papers

Meltz Orange Hex: #FFB81C sRGB: 255 184 28 LAB: 80.67, 20.69, 79.10 Pantone: 1235 C

Meltz Navy Hex: #00205B sRGB: 0 32 91 LAB: 12.83, 9.00, -40.57 Pantone: 281 C

Meltz Metal Hex: #8D9093 RGB: 141 144 147 LAB: 59.68, -0.91, -1.64 Pantone: 877 C

Meltz White Hex: #FFFFFF RGB: 255, 255, 255 Pantone: N/A

Uncoated Papers

Meltz Orange Hex: #FFAE3B sRGB: 255 174 59 LAB: 79.99, 30.35, 70.45 Pantone: 1235 U

Meltz Navy Hex: #3F4A75 sRGB: 63 74 117 LAB: 31.85, 5.28, -26.60 Pantone: 281 U

Meltz White Hex: #FFFFFF RGB: 255, 255, 255 Pantone: N/A


Typography

Fonts.png

  1. Heading

    Gagalin Download Link

  2. Alternate Heading

    Bangers Download Link

    Bangers Bold

    Letter spacing 60

  3. Subheading

    Fredoka One Download Link

  4. Pricing

    Nourd Download Link

    Semi Bold Use this only for numbers (i.e. $25.00)

  5. Body

    Montserrat Download Link

    Medium

  6. Caption

    Montserrat Download Link

    Regular Italics